My Class Gift is committed to renewing and transforming higher education alumni giving through an innovative crowdfunding platform and senior class gift model. In fact, institutions using this new model and our crowdfunding platform typically raise senior class gifts greater than $65,000. In this article, we’ll share 5 ways that we are putting that vision into action.
5. Crowdfunding the Right Way
Billions of dollars are raised every year for various causes through a number of online crowdfunding sites. Platforms can often be difficult to set up and expensive, but My Class Gift offers an easy-to-use crowdfunding platform focused on Senior Class Gifts (even though it’s perfect for many other projects) with no additional investment from the institution
4. Killer web tools
Our tech team creates custom websites and crowdfunding platforms for each institution we work with at NO OUT-OF-POCKET EXPENSE. Sites include logos, photos, videos and text directly from each institution and aligns with branding standards in colors, fonts and more. Everything is desktop- and mobile-friendly so that students can give no matter where they are.
3. Proven Plan for Success
We believe that a new model is necessary for transforming alumni giving. Our team is exceptional at teaching that model to institutions and our digital guidebook provides a proven and simple roadmap to success. The guidebook even comes complete with a timeline, marketing strategy, training materials for class agents and more. Our goal at My Class Gift is to provide as close to a turnkey solution for institutions without charging an arm and a leg for that information.
2. Participation AND Dollars
Many institutions consider high participation rates to be the marker of a successful class gift…even if those seniors are only giving the change in their pocket. We know (and have proven) that seniors will commit to significantly higher levels of giving with the right program and the right approach. For this reason, My Class Gift helps institutions focus on high participation with the intent of raising senior class gifts in the tens and even hundreds of thousands of dollars instead of a big pile of loose change.
Everyone at My Class Gift believes that alumni giving is in need of renewal and transformation…we know because most of us have worked in this industry for years. At the heart of our business is a passion to make this transformation happen. This ultimately drives our team to go above and beyond to help each institution dream big and make the impossible happen.
There are many more ways that My Class Gift is transforming higher education alumni giving. For the expanded Top 12 List, contact us and we’ll be happy to share.